WhatsApp Marketing for RestaurantsReach Guests Where They Already Chat.
Connect your own WhatsApp Business number to OnePe in a few clicks and send campaigns to customer segments, with delivery status for every recipient.
Bring your customer relationships, communication and growth activities into a clearer workflow. Explore the tools, understand how they fit into your restaurant's routine, and choose the approach that works for your team.
Overview
What Is WhatsApp Marketing for Restaurants?
WhatsApp marketing means sending offers, updates and reminders to customers on WhatsApp. In OnePe CRM, each restaurant connects its own number through Meta's sign-up flow, so messages come from your business, not from a shared number.
Most guests open WhatsApp many times a day, which makes it one of the fastest ways to get an offer seen. Sending from your own number means guests recognise the sender and can reply to you directly.
Inside OnePe, you pick a customer segment, write the message and send. The campaign page then shows each recipient, whether the message was delivered, any error and the time it was sent.
For restaurant teams, the value is not simply having another digital tool. It is making customer-facing work easier to plan, easier to repeat and easier to review. A consistent process can help the team spend less time switching between disconnected tasks and more time delivering a thoughtful guest experience.
Use the sections below to review the available capabilities, see how they can fit into everyday operations, and identify the areas that best match your current priorities. The right starting point may be improving customer communication, organising follow-ups, or creating a more structured approach to marketing and retention.
- Number
- Your own WhatsApp Business number
- Connect via
- Meta's Embedded Signup
- Audience
- Any customer segment
- Tracking
- Per-recipient status, errors and send time
- Pay with
- WhatsApp credits, bought online
Features
WhatsApp Features in OnePe CRM
From connecting a number to reading results.
Every restaurant has a different mix of customers, service styles and marketing priorities. Review these capabilities in the context of your own workflow: which tasks take too much manual effort today, where does information get missed, and what would help your team follow through more consistently?
Your own number
Each restaurant connects its own WhatsApp Business number, so guests see your brand.
Guided connection
Sign up through Meta's Embedded Signup from inside OnePe.
Segment targeting
Choose which customer segment receives each campaign.
Per-recipient log
See every recipient with delivery status, errors and send times.
All-campaigns monitor
Track WhatsApp alongside SMS and email campaigns on one tab.
Simple credits
See your WhatsApp balance and top it up online.
Getting Started
How to Start WhatsApp Campaigns
Start with the essentials, configure the workflow around your needs, and build consistency as your team gets comfortable. The exact setup depends on the tools and channels you choose to use.
Connect your number
Use the WhatsApp connect option and complete Meta's Embedded Signup.
Check your credits
Make sure you have WhatsApp credits available.
Create a campaign
Choose WhatsApp, pick a segment and write your message.
Send and review
Launch it and open the campaign to see delivery for every recipient.
Benefits
Why Restaurants Use WhatsApp
The goal is to make everyday customer engagement more organised and repeatable—not to add complexity to an already busy service operation. These benefits show the practical outcomes to look for as you put the workflow into use.
High visibility
Guests check WhatsApp far more often than email.
Your brand
Messages come from your own number.
Two-way chat
Guests can reply to you directly.
Clear results
Know exactly who received each message.
Use Cases
WhatsApp Campaign Ideas
Different businesses will use the platform differently. A café may focus on repeat visits, a quick-service restaurant may prioritise timely promotions, and a multi-location operator may need a more consistent way to coordinate activity. Use these examples to map the capabilities to your own business goals.
Daily specials
Tell regulars what is on today.
Festival menus
Announce seasonal and festival offers.
Win-back offers
Message lapsed guests with a reason to return.
Event invites
Invite guests to a launch, tasting or live night.
Glossary
Terms Explained
- WhatsApp Business
- A version of WhatsApp for businesses, connected to a business phone number.
- Embedded Signup
- Meta's guided flow for connecting a business number to a third-party platform.
- Delivery status
- Whether a message was delivered, failed or is still being sent.
FAQ
WhatsApp Marketing: Frequently Asked Questions
Review these answers to understand the purpose of WhatsApp Marketing, how it may fit your current setup, and what to consider before getting started. If your workflow is more specialised, use the available product information to confirm the details that matter to your team.
How do I connect WhatsApp to OnePe?
Does OnePe send from a shared number?
Can I send WhatsApp messages to a customer segment?
Can I see who received the message?
What does WhatsApp messaging cost?
Do I need a Meta Business account?
Can I run WhatsApp, SMS and email campaigns together?
Simple, Transparent Plans Built for Every Business
Choose the ideal plan with powerful features, modules, and limits designed to scale your operations effortlessly.
Free Plan
₹0.00 Pay Monthly
Best plan to start with. Create menu for your restaurant and let the customers check it out.
Get StartedStarter Plan
₹499.00 Pay Monthly
₹4,999.00 Pay Annually Save 17%
Everything in Free + KOT, Waiter Calling, Reservations, Reports, Customer Display System
Get StartedGrowth Plan
₹999.00 Pay Monthly
₹9,999.00 Pay Annually Save 17%
Everything in Silver Plan + Inventory, Cash Register, Expenses, Staff Management and Multiple Kitchen
Get StartedPro Plan
₹1,499.00 Pay Monthly
₹14,999.00 Pay Annually Save 17%
The complete package with Hotel Module including bookings from customer.
Get StartedBest plan to start with. Create menu for your restaurant and let the customers check it out.
₹499.00 Pay Monthly
₹4,999.00 Pay Annually Save 17%
Everything in Free + KOT, Waiter Calling, Reservations, Reports, Customer Display System
₹999.00 Pay Monthly
₹9,999.00 Pay Annually Save 17%
Everything in Silver Plan + Inventory, Cash Register, Expenses, Staff Management and Multiple Kitchen
₹1,499.00 Pay Monthly
₹14,999.00 Pay Annually Save 17%
The complete package with Hotel Module including bookings from customer.
- Menu
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- Menu Item
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10 per plan
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100 per plan
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500 per plan
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Unlimited
- Item Category
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- Area
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- Table
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- Reservation
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- KOT
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- Order
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100 per day
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Unlimited
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Unlimited
- Customer
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- Staff
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5 per plan
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20 per plan
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Unlimited
- Report
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- Delivery Executive
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- Waiter Request
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- Expenses
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- Payment
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- Settings
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- Cash Register
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- Inventory
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- Kiosk
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- Multiple Kitchen
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- Loyalty
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- Hotel
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- Sms
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- AI Assistant
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- ONDC
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- CRM
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- Microsite
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- Online Store
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- Online Service
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- permissions.modules.Feedback
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- permissions.modules.Marketing
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Make Every Customer Interaction Count
Explore how OnePe can help your team bring more structure to customer engagement, communication and restaurant growth. Start with the area that matters most today, then build a workflow that supports your goals over time.