Customer 360 Profile for RestaurantsEvery Guest, One Complete Picture.
Stop searching across order lists to find out who a guest is. OnePe builds one profile per customer from their orders, so your team and your marketing both start from the same facts.
Bring your customer relationships, communication and growth activities into a clearer workflow. Explore the tools, understand how they fit into your restaurant's routine, and choose the approach that works for your team.
Overview
What Is a Customer 360 Profile?
A customer 360 profile is a single record that gathers everything you know about one guest: who they are, how to contact them and what they have ordered. In OnePe, profiles are created automatically from your orders, so you never maintain a customer list by hand.
Without a profile, a regular is only a name on a bill. With one, you can see how long they have been ordering, what they usually choose and when they last came in, which is exactly what you need before sending them an offer or resolving a complaint.
Because profiles are built from live order data, they stay current. The same profile feeds your segments and campaigns, so what you see on the profile is what your marketing acts on.
For restaurant teams, the value is not simply having another digital tool. It is making customer-facing work easier to plan, easier to repeat and easier to review. A consistent process can help the team spend less time switching between disconnected tasks and more time delivering a thoughtful guest experience.
Use the sections below to review the available capabilities, see how they can fit into everyday operations, and identify the areas that best match your current priorities. The right starting point may be improving customer communication, organising follow-ups, or creating a more structured approach to marketing and retention.
- Built from
- Orders and customer sign-ins in OnePe
- Shows
- Contact details and order history
- Used by
- Segments and campaigns
- Setup
- None; profiles are created automatically
Features
What a Customer Profile Gives You
Everything about a guest, in one screen.
Every restaurant has a different mix of customers, service styles and marketing priorities. Review these capabilities in the context of your own workflow: which tasks take too much manual effort today, where does information get missed, and what would help your team follow through more consistently?
Automatic profiles
A profile is created when a guest orders, with nothing to type in.
Contact details
Phone and email are stored so you can reach the guest by SMS, email or WhatsApp.
Order history
See what the guest ordered and when, to personalise your approach.
Segment membership
See which segment the guest currently belongs to.
Message from profile
Reach a customer directly by SMS or email from the Contacts view.
Your data, your scope
Profiles belong to your restaurant and are not shared with other OnePe customers.
Getting Started
How Customer Profiles Are Built
Start with the essentials, configure the workflow around your needs, and build consistency as your team gets comfortable. The exact setup depends on the tools and channels you choose to use.
A guest orders
Through the POS, QR ordering or your online store.
A profile is created
OnePe links the order to a customer record.
History accumulates
Every later order is added to the same profile.
You act on it
Open a profile, or use the guest in a segment and campaign.
Benefits
Why a Customer Profile Matters
The goal is to make everyday customer engagement more organised and repeatable—not to add complexity to an already busy service operation. These benefits show the practical outcomes to look for as you put the workflow into use.
Personal service
Greet regulars by what they like, not by guesswork.
No manual lists
Nobody has to copy numbers into a spreadsheet.
Better targeting
Accurate history makes segments and offers more relevant.
Faster support
Resolve a complaint with the guest's history in front of you.
Use Cases
How Restaurants Use Profiles
Different businesses will use the platform differently. A café may focus on repeat visits, a quick-service restaurant may prioritise timely promotions, and a multi-location operator may need a more consistent way to coordinate activity. Use these examples to map the capabilities to your own business goals.
Recognise regulars
Staff see who is a frequent guest and treat them accordingly.
Handle complaints
Check what the guest ordered before replying.
Reach a single guest
Send one personal message instead of a broadcast.
Feed your campaigns
Profiles are the audience for every segment.
Glossary
Terms Explained
- Customer profile
- A single record holding a guest's contact details and order history.
- 360° view
- A complete picture of a customer gathered in one place.
FAQ
Customer 360 Profile: Frequently Asked Questions
Review these answers to understand the purpose of Customer 360 Profile, how it may fit your current setup, and what to consider before getting started. If your workflow is more specialised, use the available product information to confirm the details that matter to your team.
What is a customer 360 profile?
Do I have to enter customers manually?
Where does the customer data come from?
Can I message a customer from their profile?
Will older customers appear?
Is customer data shared between restaurants?
Simple, Transparent Plans Built for Every Business
Choose the ideal plan with powerful features, modules, and limits designed to scale your operations effortlessly.
Free Plan
₹0.00 Pay Monthly
Best plan to start with. Create menu for your restaurant and let the customers check it out.
Get StartedStarter Plan
₹499.00 Pay Monthly
₹4,999.00 Pay Annually Save 17%
Everything in Free + KOT, Waiter Calling, Reservations, Reports, Customer Display System
Get StartedGrowth Plan
₹999.00 Pay Monthly
₹9,999.00 Pay Annually Save 17%
Everything in Silver Plan + Inventory, Cash Register, Expenses, Staff Management and Multiple Kitchen
Get StartedPro Plan
₹1,499.00 Pay Monthly
₹14,999.00 Pay Annually Save 17%
The complete package with Hotel Module including bookings from customer.
Get StartedBest plan to start with. Create menu for your restaurant and let the customers check it out.
₹499.00 Pay Monthly
₹4,999.00 Pay Annually Save 17%
Everything in Free + KOT, Waiter Calling, Reservations, Reports, Customer Display System
₹999.00 Pay Monthly
₹9,999.00 Pay Annually Save 17%
Everything in Silver Plan + Inventory, Cash Register, Expenses, Staff Management and Multiple Kitchen
₹1,499.00 Pay Monthly
₹14,999.00 Pay Annually Save 17%
The complete package with Hotel Module including bookings from customer.
- Menu
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- Menu Item
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10 per plan
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100 per plan
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500 per plan
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Unlimited
- Item Category
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- Area
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- Table
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- Reservation
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- KOT
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- Order
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100 per day
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Unlimited
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Unlimited
- Customer
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- Staff
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5 per plan
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20 per plan
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Unlimited
- Report
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- Delivery Executive
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- Waiter Request
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- Expenses
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- Payment
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- Settings
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- Cash Register
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- Inventory
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- Kiosk
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- Multiple Kitchen
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- Loyalty
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- Hotel
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- Sms
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- AI Assistant
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- ONDC
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- CRM
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- Microsite
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- Online Store
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- Online Service
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- permissions.modules.Feedback
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- permissions.modules.Marketing
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Make Every Customer Interaction Count
Explore how OnePe can help your team bring more structure to customer engagement, communication and restaurant growth. Start with the area that matters most today, then build a workflow that supports your goals over time.